What’s the News? Cricket Wireless kicks off Hispanic Heritage Month 2024 with the theme “Con Ganas de Más” which translates to “Hungry for More.” With our year-round focus on uplifting youth, the campaign recognizes the next generation of changemakers eager to push the needle of progress forward.

As a nod to the theme and in collaboration with Swiirl, an organization dedicated to connecting corporate brands to young artists, we invited high school students from predominantly Hispanic communities across the country to create aspirational self-portraits that celebrate what they are capable of today, and tomorrow. The image featured in this blog post was done by high school freshman Ariana and is one of the pieces chosen for Cricket’s Hispanic Heritage Month campaign. Funds invested in this initiative go directly to the art programs at the artists’ participating schools.

WWE® Small Business Superstars
Cricket continues to sponsor WWE’s Small Business Superstars social content series, which is now in its third year of highlighting and supporting small businesses across the country. In this episode, Puerto-Rican WWE Superstar Damian Priest will visit Mundo Boxing, founded by Cuban boxing Coach Dr. Pedro Díaz in Miami, FL and learn what keeps them “hungry for more.” Ariana, one of the artists mentioned above designed a mural for the gym and will also receive a $1,000 scholarship from Cricket to continue honing her talents.

“This piece made me feel like I was connecting with my inner child; the young girl mesmerized by arts and crafts. What was eye-opening was that I realized how much my Hispanic mother and grandmother’s sewing customs influenced my passion and dreams for art and eventually, jewelry,” said the 14-year-old artist. “It was also amazing to represent my beautiful country, Argentina, throughout the piece. I’m immensely grateful to the Cricket team for their support and hospitality and to Mr. Parris, my teacher, who recommended [me for] this project.”


Visit Cricket’s social media channels to check out the self-portraits of over 75 students from cities such as Oakland, Miami, and New York City. Episode 15 of WWE Small Business Superstars featuring Ariana will premiere on YouTube in October.

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