Published on 8/10/2023
Cricket Wireless Beats the Competition Again in Latest J.D. Power Study of Retail Experience in the Full-Service MVNO Segment
What's the News? The results are in! Cricket Wireless has been named #1 for delivering the best retail experience in the full-service MVNO segment*. With 856 points, Cricket’s commitment to taking care of customers is paying off. This win marks the fourth straight J.D. Power win and 12th J.D. Power Award.** What are leaders saying? "Our customers are at the center of our business, and our Authorized Retailers and Cricket employees work hard every day to provide easy, high-quality, wireless retail experiences for them,” noted John Dwyer, President of the AT&T Prepaid Portfolio, which includes Cricket Wireless. “Winning this award for the fourth time in a row is an amazing demonstration of the team’s hard work and our dedication to delivering smiles one meaningful connection at a time. This quarter we were also the fastest growing prepaid carrier, continuing a 4+ year streak of leading in growth.” added Dwyer.
More about the study:The J.D. Power 2023 U.S. Wireless Retail Experience Mobile Virtual Network Operator Performance Study—Volume 2 is based on responses from 12,748 customers who use any one of three purchase channels and evaluate the wireless purchase experience taking place via: phone calls; visits to a carrier store; or digital channels (including the carrier website and the carrier’s mobile app). Overall purchase experience satisfaction with mobile virtual network operators is measured in two factors: cost and promotions and purchase process.
The study was fielded from January 1 through June 30, 2023.
* For J.D. Power 2023 Wireless Retail Experience Mobile Virtual Network Operator Performance Study award information, visit jdpower.com/business/awards.
*2018 Non-Contract Wireless Purchase Experience Study—Volume 2, 2019 Non-Contract Wireless Purchase Experience Study—Volume 2, 2019 Wireless Customer Care Performance Study - Vol. 1, 2019 Wireless Customer Care Performance Study - Vol. 2, 2020 Non-Contract Wireless Purchase Experience Study—Volume 1, 2020 Non-Contract Wireless Purchase Experience Study—Volume 2, 2022 Wireless Purchase Experience Mobile Virtual Network Operator Study - Volume 1, 2022 Wireless Customer Care Mobile Virtual Network Operator Performance Study--V1, 2022 U.S. Wireless Customer Care Mobile Virtual Network Operator Performance Study--Volume 2, 2022 U.S. Wireless Purchase Experience Mobile Virtual Network Operator Study - Volume 2, 2023 Wireless Purchase Experience Study - Volume 1, 2023 Wireless Retail Experience Study - Volume 2
About Cricket Wireless
Cricket is focused on inspiring smiles, one meaningful connection at a time. We offer an easy and high-quality wireless experience on our reliable nationwide network. Our affordable, straightforward service plans include monthly taxes and don’t require an annual contract. Our customers also enjoy basic to top-brand phones at affordable prices. Among major carriers, AT&T has the fastest growing prepaid portfolio in the U.S.—which includes Cricket Wireless (based on net prepaid line additions in 2022).
Visit cricketwireless.com to learn more or find a store near you. Stay up-to-date with the Cricket Newsroom, and connect with us on Facebook, Instagram, Twitter and YouTube. Smile. You’re on Cricket.
Cricket is a subsidiary of AT&T Inc. © 2023 Cricket Wireless LLC. All rights reserved. Cricket and the Cricket logo are trademarks under license to Cricket Wireless LLC.
